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Lyndal Sterenberg: Overcoming Body Image Issues, and Embracing Summer

How has the “ideal beach body” shaped our swimwear choices and summer experiences?

It’s time to shift the focus from conforming to outdated standards to prioritising body confidence and comfort. Let’s create a new summer experience—one that celebrates diversity, authenticity, and self-love.

Lyndal Stellenberg, founder of Es Una, talks about her journey in creating a swimwear brand that focuses on body confidence and comfort. Lyndal emphasises the importance of finding swimwear that takes away the anxiety many women feel about their bodies and allows them to enjoy summer activities without self-consciousness. She also discusses the impact of social media on body image and the need for women to embrace their bodies and share their stories.
In addition to her work with Es Una, Lyndal is involved in a program called Making Her Mark, which aims to encourage women and girls to pursue nontraditional careers. She shares her passion for supporting women in male-dominated industries and helping them find the courage to pursue their goals.

Founder of Es Una Women Sun Protection Clothing & Swimwear

Finding swimwear that takes away the anxiety many women feel about their bodies allows them to enjoy summer activities without self-consciousness.

Key Takeaways:

  • How finding the right swimwear that takes away that anxiety can help women enjoy summer activities without self-consciousness.
  • Why women should embrace their bodies and share their stories.
  • How social media can have a negative impact on body image
  • How to build confidence and overcoming your inner critic.
  • Lyndal’s challenges and successes encountered in establishing a Es Una

Chapters:

03:40 – The inspiration behind Lyndal’s swimwear designs
05:38 – The impact of social media on body confidence
12:23 – The importance of courage and confidence to enjoy summer activities
15:34 – Overcoming inner critic through research and planning
17:44 – Building confidence by taking on challenges
19:32 – Lyndal’s journey into fashion design
24:29 – Addressing individual body issues and finding solutions

Lyndal is an entrepreneur, online store owner, swimwear designer and on a mission for all women to enjoy summer. Beginning her career as a marketer, Lyndal specialised in professional services marketing and thought leadership. She studied an MBA, had three children, renovated her home and found herself in midlife wanting more. On the beach one summer, inspiration hit, and she began her side hustle, Es Una.

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